# Analytics & Insights

Esyx Agents don’t just engage — they measure. Every message, reply, and interaction feeds into a live analytics layer designed for crypto communities.

This isn’t vanity metrics like “likes” or “followers.”\
Esyx delivers **actionable insights** you can actually use to grow and protect your project.

### How Data is Collected

Esyx Agents are embedded directly in your community channels. Every interaction is logged and instead of disappearing into chat history, this information is processed and stored.

The focus is not on vanity metrics (likes, follower counts), but on **community signals** that actually matter to crypto projects:

* **Sentiment** → mood detection from positive/negative reactions, language cues, and conversation flow.
* **Engagement** → how announcements, listings, or updates perform across channels.
* **FUD and Questions** → repeated uncertainties, hostile narratives, or misunderstandings that appear often.
* **Health** → ratios of active vs inactive users, onboarding retention, volume of spam intercepted.
* **Trends** → emerging keywords, memes, or narratives that start inside your community before spreading outside.

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### How to Use the Data

Esyx surfaces this information in a structured way so you can:

* **Measure sentiment over time** → see whether your community grows more bullish or bearish after key events.
* **Evaluate announcement performance** → compare traction between campaigns, platforms, and formats.
* **Identify weak spots** → recurring questions highlight where your docs or tokenomics need better communication.
* **Catch early warnings** → repeated FUD signals tell you where negative narratives could build momentum.
* **Anticipate trends** → track what your members are discussing before it becomes wider CT chatter.

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### The Feedback Loop

Esyx creates the first continuous feedback loop for crypto communities. Engagement generates data. Data creates insight. Insight powers better campaigns, cleaner comms, and stronger communities.\
This cycle compounds over time, turning your community into a source of resilience and growth instead of a cost center.

Esyx doesn’t just run your community. It records it, analyzes it, and turns it into a feedback engine for smarter decisions.
